All systems go?
In a few minutes you find out whether an agent could actually transact with your business today. Which is a different question from whether it can find you, and it usually has a different answer.
Try it now.
Run the check on your own address.
Enter your address and your email. Two minutes, five categories, one honest answer, and a copy sent to you.
Discoverability
Whether anything at your address answers a question put by an agent at all. Robots.txt rules an AI crawler can actually read, a sitemap it can walk, DNS records that name you for AI discovery rather than leaving it to guess.
Content Accessibility
Whether what you publish can be read as content rather than only as a page. Markdown on request, not just HTML built for a browser and a pair of eyes.
Bot Access Control
Whether the rules you have written are the rules being followed. AI bot entries in robots.txt, Content Signals, Web Bot Auth, so an agent that should be let in is, and one that should not is not, provably rather than on trust.
Protocol Discovery
Whether another agent can find out how to deal with you directly. An MCP server card, A2A discovery for agent-to-agent trade, Agent Skills, WebMCP, an API catalog, OAuth's own discovery endpoints, ARD. Seven different things, and most sites answer none of them.
Commerce
Whether a transaction could actually complete once everything above has said yes. x402, MPP, UCP, ACP, the protocols that move the money rather than describe it. Almost nobody passes this one today, Selfe included until it is connected.
The leaderboard.
Where businesses stand.
Real businesses, checked against the same five categories, ranked by score.
Coming soon: the businesses leading the way on agentic readiness, ranked by what the scan actually found.
Most of this turns green the week you connect.
Nearly everything the scan checks for is infrastructure rather than effort: the files that introduce you, the rails that let an agent read a real price, the proof that stands behind your name. Your Selfe publishes all of it, off the systems you already run.
So a low score is a connection, not a rebuild. Nothing moves, nothing is retyped, and your site carries on exactly as it is. Run the scan again the day you go live and see for yourself.
Three ways in, below. What changes between them is how much of the first few weeks you want us doing, not what you end up with. The scan is free whichever you pick, and it never transacts: it goes as far as the last step and stops.
Three easy ways to get started, take your pick.
Whether you just want to get on with it or learn more about agentic commerce, there is a route to get started with Selfe that's just right for you. All you need to do is click.
- Get started
- Website
- Booking system
- Payment details
from £129/month
Self
Simple. Free readiness check first, then sign yourself up, nothing on our side to wait for.
Get started - Let's talk it through.
- Multi-site pricing
- Custom booking rules
- Payment routing
from £549/month
Assisted
For larger or more complex places. Talk to us first, there's usually setup work a conversation surfaces before you're ready to go live.
Get started - The cohort
A dedicated milestone every week, until you're live.
Week 1 of 10
from £5,000
Guided
Ten weeks with us, learning agentic commerce properly as you build it. Built for enterprise and large curators, private deployment if you need it, and open to anyone who wants that route.
Guided
What does it cost to fix?
The scan is free and stays free, however many times you run it. Fixing what it finds is the three routes above, from £129 a month, and none of them charges you for the checking.