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ApproachesSEOThe groundwork under all of it.AI AnswersBe named, with a reason.MCP ConnectorsInside the chat apps already.Direct salesCompared widely. Sold by you.Agentic salesIt buys, under a rule you set.

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Agentic commerceHow AI agents discover, compare and buy.Known and matchedWhat it takes for an AI to know a business, not just find it.Agent-ready transactionsThe journey from recommendation to a completed booking or order.Buyability and readinessA practical route from an agent-readiness finding to the next useful fix.
Trust and commerce dataThe information an agent can rely on when a recommendation becomes a commercial decision.Market surfaces and standardsHow businesses stay discoverable and actionable as agent-led commerce moves across new surfaces.Protocols and agent checkoutThe real plumbing under agentic commerce: protocols, credentials and payment.Ecommerce and product discoveryWhat makes a product buyable by AI, not just listed.
Hospitality and bookingsWhat makes a stay or a table bookable by AI.Future trendsWhat's settled about where agentic commerce is heading, and what's still genuinely open.Myth vs factClaims about AI and bookings, checked against what's true.GlossaryClear, plain-English explanations of every term and protocol that comes up across this site.

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Crooked River Tap

Basic web presence

Hospitality. Buyability score for Food & Drink in Keswick, tested 17 September 2026.

Keswick · Food & Drink Ranked #8 of 44Visit crooked-river.co.uk ↗
13/100
Basic web presence

Crooked River Tap scores 13/100 in the Keswick Buyability Index, tested 17 September 2026 against crooked-river.co.uk. It's ranked #8 of 44 venues tested so far in this category.

#8Rank in Food & Drink
0/4Pillars clear
4/24Checks passed
17 SeptLast scanned

How the score is built

  1. 01

    We scan the public site

    The same scan Selfe runs on itself — no login, no manual review, nothing paid for.

  2. 02

    Roughly twenty checks, four pillars

    Found, Fit, Trusted, Paid — each one a real, quoted finding, not an estimate.

  3. 03

    Ranked against the category

    Every venue tested on the same checks, so the leaderboard means what it says.

Found, Fit, Trusted, Paid

Four pillars, one score each — the same breakdown behind every venue in the Index.

Found
45
Fit
8
Trusted
0
Paid
0

Crooked River Tap vs the category

Running 1.3× the category average.

Crooked River Tap
13
Category average
10

Every finding

What the scan actually read off crooked-river.co.uk, grouped by pillar. Nothing here is inferred.

Whether crawlers are told what they’re allowed to read (robots.txt)
Valid robots.txt exists and explicitly allows AI crawlers.
Passed
Whether there’s a map of every page (sitemap)
A sitemap exists (medium) and lists the site’s own pages.
Passed
Whether your address itself can be found by DNS, not just by crawling (DNS-AID)
No DNS-AID service records at the _agents labels this scan resolves. Nothing to find by DNS alone.
Not found
Whether the page points to its own machine-readable versions in the response itself (Link headers)
No HTTP Link header on the homepage. An agent has to download and parse the HTML to find anything related, rather than reading it off the response.
Partial
Whether the page describes itself when shared or previewed (social / share meta)
OpenGraph, Twitter card and canonical URL are all present. The page describes itself properly when linked or previewed.
Passed
Whether a registry can find out what you actually do (ARD)
Nothing at /.well-known/ard.json, and no Agentmap directive or ARD link pointing elsewhere. Nothing tells a registry what this business can do.
Not found
Whether another agent can find yours and deal with it directly (A2A)
No agent card at /.well-known/agent-card.json or the older /.well-known/agent.json, the two paths this scan checks.
Not found
Whether AI crawlers are named explicitly, not just let in by default (AI bot rules)
AI crawlers (GPTBot, ClaudeBot and similar) are named explicitly and allowed.
Passed
Whether you say what your content may be used for, not just who may fetch it (Content Signals)
No Content-Signal directives in robots.txt or the response headers. Access is answered but use is not, so an agent cannot tell training from answering.
Not found
Whether you can verify a bot is who it claims to be (Web Bot Auth)
Nothing at /.well-known/http-message-signatures-directory, the path this scan checks. Nothing verifies which bot is actually asking before it is let in.
Not found

Where it sits in Food & Drink

RankVenueScore
6Wetherspoonjdwetherspoon.com17/100
7Sweet Temptationssweettemptationskeswick.com14/100
8Crooked River Tapcrooked-river.co.uk13/100
9Barua Street Foodbaruastreetfood.co.uk12/100
10Casa Bellacasabellakeswick.co.uk12/100

Is this your venue?

Tell us, and we'll get in touch about closing the gaps above. This doesn't unlock anything or trigger a rescan on its own — it's how a real conversation starts.

Common questions

Would an AI agent understand what Crooked River Tap actually offers?

Not yet — Structured data found (WebSite, Organization, LocalBusiness) carrying image object. A start, but missing the richness that makes a listing bookable; and A request with Accept: text/markdown came back as text/html. An agent gets the full browser page and has to scrape meaning out of it.

Would an AI agent even find Crooked River Tap?

Not yet — No DNS-AID service records at the _agents labels this scan resolves. Nothing to find by DNS alone; and No HTTP Link header on the homepage. An agent has to download and parse the HTML to find anything related, rather than reading it off the response.

Would an AI agent trust a booking with Crooked River Tap?

Not yet — Nothing that resolves as an identity document at /.well-known/did.json, the path this scan checks. An agent has only your word for who you are; and No trust manifest naming an identity on the agent card this scan read. A name on a card is a label, not something an agent can resolve.

Can an AI agent complete a booking with Crooked River Tap?

Not yet — Nothing at /.well-known/ucp, the path this scan checks. Nothing an agent could transact against; and No ACP discovery document at /.well-known/acp.json, the path this scan checks. ACP is optional and does not affect the core buyability score.

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